Marketing Websites. Pointless Teasers. What's The Point?
Nometet.com: Of the last week or so there have been two teaser sites that have come to the mainstream media's attention. Those are namely the "NEXT" project from Kojima Productions and the Ubisoft Splinter Cell Conviction teaser site, but over the last few weeks there has been more movement in these marketing sites in the build up to E3. The issue is why do companies use them? I mean the drip, drip effect is a well established marketing ploy but these teaser sites that offer nothing more than a pre-rendered cut scene to show that the title is being developed seem pointless to me at least.